Ways You Can Automate Your Creative Business

I decided around New Years that my "word" for 2016 would be systems. Launching Odds + Ends on top of my wedding photography business means that I'm going to be twice as swamped this year if I'm not too careful. And I don't mean the good kind of swamped. I'm choosing to focus on developing systems of productivity and management to ensure that all of my clients for both businesses are taken care of. I'm also making sure that I can set up automation systems in order to free up time in my schedule (time is $$, after all).

Entrepreneurship, SystemsCaileigh KyleJanuary 18, 2016Workflow Comments

Why I Switched My Website to Squarespace (+ Free SEO Checklist)

I was so close to naming this post: Why Squarespace Is The Nutella of The Internet, but I resisted the temptation.

Blogging, EntrepreneurshipCaileigh KyleJanuary 11, 2016Squarespace, Web Design, Blogging, SEO Comments

Overcome the Hype-Static Complex - Creative Psychology For Entrepreneurs

Do you find yourself going back and forth between being incredibly passionate about your work and not being inspired to even open your emails? You're not alone. Life as a creative entrepreneur can be an emotional rollercoaster. One day you're working with the client of your dreams and then next you feel like you're in a complete dry spell. One day you could be inspired to write a brilliant blog post, and the next you're thinking you could never be as successful as others in your field (hint: this is BS).

Read on to learn how to balance your peaks and valleys as a business owner.

Blogging, EntrepreneurshipCaileigh KyleJanuary 7, 2016Psychology, Inspiration Comment

6 Secrets of Managing Client Expectations as a Creative Entrepreneur

The #1 most frequent posts on creative entrepreneur Facebook groups are about dealing with tricky client situations. Almost every single day I see people unsure of how to deal with clients that just don't seem to 'get it'.

Thoughts On Anti-Manifestation (aka. Why Solopreneurs Should Ditch their Vision Boards This Year)

Personal, EntrepreneurshipCaileigh KyleDecember 21, 2015Goal-Setting, Planning Comments

The Top Six Biggest Blogging Mistakes - Why they delegitimize your brand (+ how to avoid them!)

Want to be taken seriously as a beginner blogger?

First, you need to understand what a 'bounce rate' is, and why you should want that number to be teeny tiny.

If you have a low bounce rate, that means that your readers are both engaged by the page they are reading and are following through with continued browsing on your site. A high bounce rate would mean that more readers visited your website and promptly high-tailed it out of there. This could mean that your post just wasn't engaging enough, or it means that the reader experienced a 'moment of discomfort', either consciously or subconsciously. Long story short, you NEED to have a low bounce rate for those readers to turn into loyal followers or clients.

BloggingCaileigh KyleDecember 18, 2015Blogging Comments